CALEDONIAN Alliance Partners Program (CAPP)

Channel Partner

CALEDONIAN is proud to team up with some of the best channel partners in a specific industry. Our partners are distinguished by their ability to develop resellers and retailer network, their industry expertise, and their commitment to customer satisfaction in this industry.

Registered Reseller

There are no stipulations or requirements to becoming a Registered Reseller with CALEDONIAN. Our goal is to include you in our database of resellers so we can provide you with access to the latest pricing, product information, samples and other developments at Caledonian. If you are cable distributor, contractor or installer, Caledonian products are worth investigating. With a wide reseller network, we have been experiencing significant increases in market share and ready to broaden our industry relationships. We have designed reseller programs necessary to make you successful. Either register with us for basic sales information or become the Certified Installer for increased incentives. Caledonian registered reseller can help selling Caledonian products with minimal investments on their behalf. Caledonian has created product and sales content designed to improve your ability to close the deal. Get in to the cable products business and increase revenues and margins by adding Caledonian Products to your product profile.

Retail Partner

Promote Caledonian products in retail shops and earn for every purchase you generate. Apply today and we will provide a good reseller rate that may apply to you based on different business volumes. There is no charge to become a Retail Partner.

Would you want to be one of the Caledonian Retail Partners? Just follow this link below and send us an email to let us know : sales@caledonian-cables.com

Certified Installers

Certified Installers are required to complete technical and sales training and commit certain resources to the sales of Caledonian products. Certfied Installers focus on delivering both products and installation services to customers. To assist in closing a deal, Caledonian has structured a program that provides top level training and certification on product and unparalleled pre and post-sale support services. Certified Installers are required to achieve Certified status, commit to business plans and revenue targets, follow enquires and report on business opportunities referred by Caledonian. In short, Certified Installers has to commit resources in both presales and after sales activities required to deliver Caledonian solutions

Referral Partners

The Referral Partner Program is designed for consultants, independent representatives and others who have opportunities to sell Caledonian product but need Caledonian to provide pre- and post-sales technical support and billing. Refer potential sales leads and receive a generous one-time bounty for every referred customer. Addison will bill your customer for you and you will receive a percentage of the sale as an annuity.

Strategic Partners

Strategic Partners include some of the most respected international engineering corporation, contractors and installers. Many leading companies in this industry selected to work with CALEDONIAN, as we could provide various kinds of cables complying different standards.